CannaBiz on The Drive with Steve Jaxon: George Christie
George Christie, Founder and President of the Wine Industry Network (WIN) talks about the Wine and Weed Symposium, an all day event dedicated to two of California's largest ag-industries.
The symposium was founded in 2016. It all started frank conversation amongst wine business leaders hosting an hour long session on what legal cannabis meant for wine.
This blossomed into a collaborative all day event called the Wine and Weed Symposium, now headed into its third year. The conference offers education, networking opportunities, and a B2B tradeshow floor showcasing talent from each industry.
From a business perspective, George argues that serious entrepreneurs and wine business owners need to at the very least engage in a dialogue with the cannabis industry.
With the current cannabis regulations, direct infusion with alcoholic beverages, or even consumption at the same location, is not a possibility. However, that doesn't mean leaders from both sides of the ag-coin aren't looking to collaborate. With the potential for legal weed looming ever nearer, they just might get their chance!
Interested in attending the Wine and Weed Symposium?
The Wine and Weed Symposium will be at the Hyatt Regency, in Santa Rosa, CA on August 8th.